Role of Co-operative Work Environment in Team Building and Enhancing Employee Productivity: In reference to Indian Start-up Firms

Abstract

With the passage of time and beginning of an advance and upgraded business culture, many new age entrepreneurs are willing to fulfil their dreams in the form of Start-Ups. Start-Ups have gradually made a prominent mark on the face of Indian commerce. The sharks of Indian Commerce have started seeing them as a tough competitor. These types of business set-ups are well- aware about the current customer demands and choices and they also have updated technologies. In the earlier type of business set ups the organisation heads were not so bothered about the concepts like team- building and work co-operation. But with the due course of time, the method of doing work in an organisation has completely changed. These new types of business ventures know the importance of the concepts like team building, co-operative work environment and employee productivity. Young age entrepreneurs believe in creating a work culture which can bring employee loyalty and co-operation among each other to boost their productivity and encourage them to remain in the organisation as a loyal employee. As the time is changing the work culture is also evolving. The entrepreneurs of today’s time respect their employees and care about their opinion and views. They try to create an environment where employees are working in a team rather individually. They believe that a happy employee will always put their best efforts in making the business flourish and a positive environment will help in enhancing the work productivity and make a successful growth of that business. Under this research article, the importance of developing a co-operative environment in a work space has been highlighted and how the new start-ups have given primary importance to team – building and enhancing work productivity are the concepts which have been discussed in detail. The entire research article will be based on the secondary data taken from the relevant research journals and books. The success rate of the start-ups will be shown through the graphs taken from the internet sources & newspapers.