A Study of Consumer Preferences Towards Electrical Scooters Among Youngsters in Patna

Authors

  • Iqra Kulsoom BBA (International Business), St. Xavier’s College of Management & Technology, Patna, Bihar. Author
  • Srijan Saanand BBA (International Business), St. Xavier’s College of Management & Technology, Patna, Bihar. Author
  • Krishna Jaiswal BBA (International Business), St. Xavier’s College of Management & Technology, Patna, Bihar. Author
  • Ayush Kumar BBA (International Business), St. Xavier’s College of Management & Technology, Patna, Bihar. Author
  • Labhyash Mehta BBA (International Business), St. Xavier’s College of Management & Technology, Patna, Bihar. Author
  • Dr. Kalpana Kumari Assistant Professor, Department of Economics, Xavier’s University, Patna, Bihar. Author

DOI:

https://doi.org/10.47392/IRJAEM.2026.0318

Keywords:

Electric Scooters, Petrol Scooters, Consumer Preference, Youth, Sustainable Mobility, Patna

Abstract

Air pollution and rising fuel prices are changing how people travel in cities like Patna, especially among young people. The air quality in the city has been getting worse over time, mainly because of petrol vehicles, which is becoming a serious health concern. This study looks at whether young people prefer electric scooters or petrol scooters and what factors influence their choice. It focuses on various aspects such as cost, comfort, performance, and awareness about pollution. The main problem is that even though people know that pollution is increasing, many still choose petrol scooters over electric ones. The study is based on primary data for which a survey is conducted with a detailed questionnaire to understand the opinions and choices of young people in Patna. The results show that electric scooters are becoming more popular because they are cheaper to use and better for the environment. However, many people are still unsure about buying them because of limited charging points, concerns about battery range, and higher starting prices. Suggestions for policy recommendations are made with special reference to, better charging facilities, more awareness, and financial support in order to promote electrical vehicles among youth in Patna. Electric scooters can help reduce pollution and improve air quality.

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Published

2026-05-13