Impact of Online Trading in Ramnagara Silk Market

Abstract

Online trading has been going on in Ramanagara silk market for many years that is since seven years but its importance was recently felt only during the COVID epidemic 30/9/2020. The global  pandemic  has accentuated about the importance of online trading Importance of this study was used to find out post pandemic that is since 2023 onwards has online trading improved silk marketing In Ramnagara silk market.? Or has it brought the sails down so how exactly has online trading impacted the silk rearers of Ramnagara. Has it impacted it positively or negatively the findings of this study has shown that the pandemic which has brought on economic slowdown in its wake has both positively and negatively impacted online trading in the Ramanagara market. The importance of the study lay in finding out whether the silkworm rearing and production of silk has been affected by the global pandemic which has brought about sluggishness in economies worldwide.  the pricing of the silk cocoons was very less which led to the crash in the prices of  silk cocoons   known as Bombay Mori  or domestic silkworms and  fall in production of Raw silk, which in turn brought about  huge losses to the farmers. So as a matter of fact though online trading took place it brought modest profits due to, Low returns on investment   in silk worm rearing, affliction of diseases for the silk worms, low funds in the hands of farmers also brought about this situation. The total sample size was 150 and research methodology used was both primary as well as secondary data. Data was analyzed using percentage method. But since last two years it was seen that there was greater demand for silk   during the festive and wedding seasons this was a relief to the silk rearers of Ramanagara who expected their silk sales to rise further.